Exhibiting

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  • Why you should grab your ticket

    The global LGBTQ+ travel market continues to be one of healthy growth and resilience, providing numerous opportunities to a growing number of brands. Becoming one of our ‘People of PROUD’ brings you together with the international buyers who hold the key to this thriving market. PROUD Experiences is where you can understand the trends and strategies needed in this marketplace to build long term business.

    Exhibitor Enquiry

  • The Market

    RESILIENT MARKET

    Out Now Consulting indicates that the global value of the LGBTQ+ travel market continues to grow and is now worth over US$211 billion.

    OUT SPENDING

    C.M.I.'s 9th Annual Survey showed that LGBTQ+ travellers spend 33% more on travel than their heterosexual counterpart.

    WORLD TRAVELLERS

    According to the World Tourism Organization, there will be a staggering 180 million LGBTQ+ tourists by 2020.

  • GENDER SPECTRUM

    Tearing down gender stereotypes, GLAAD found that more than one in ten (12%) Millennials identify as transgender or gender non-confirming.

    INCLUSIVE MARKETING

    A recent Grindr survey disclosed that a dedicated LGBTQ+ website makes 75% of Millennials more likely to visit that destination.

    ALWAYS MOVING

    C.M.I.'s survey also revealed that gay and lesbian travellers take 4-6 leisure trips per year, compared to 1-2 trips for the average U.S. traveller.

  • PINK ECONOMY

    LGBT Token calculated that if the communities' purchasing power was measured as GDP, it would be the fourth-largest economy in the world.

    LGBTQ+ PARENTS

    Community Marketing, Inc. showed that for 68% of LGBT parents, a child-friendly environment is more important than an LGBT-friendly one.

    INCLUSIVE ADVERTISING

    Ogilvy found that 64% of LGBTQ allies and 46% of all U.S. consumers are more likely to consider a brand after seeing LGBTQ-inclusive advertising.

  • Meet the Press

    As a supplier, we create opportunities to help you understand the media landscape and network with attending journalists writing about travel and leisure for the LGBTQ+ customer.

    From leading freelancers to iconic publications, some of our previous media attendees include CNN Mexico, DIVA Magazine, and The Telegraph. These writers genuinely want to hear your stories in order to authentically represent such a resilient market. The part you play is very important, whether it is sharing a profound insight into the market or new feature you are offering, your contribution could make a difference if you share it.

    If you want to meet travel writers and influencers, please get in touch with Nina Gardiner and Alessandro Ferrara at Spotl1ght Communications.

  • Accommodation Help

    Exclusive Room Rates

    1 Hotel Brooklyn Bridge is pleased to welcome guests of PROUD Experiences in June 2019.

    Exhibitors are eligible for exclusive rates starting from $485 and valid until the 21st June.

    Discover touches of nature in every room, Brooklyn's finest taste makers, and waterfront views of the Manhattan skyline. Choose from the Liberty King and the Bridge King.

    To view and book a room, please click here.

  • Connections

    Do you have the right contacts, whose clients are key to your business? Meet with like-minded individuals at Proud Experiences.

    Buyer info

    Open Minds

    Do you want to avoid the mistakes of brands who have ‘superficially’ tried to break into the LGBTQ+ market?

    Inspiration

  • Testimonials

    • PROUD Experiences is an amazing opportunity to foster our industry relationships with elite travel professionals for LGBTQ+ travellers. Great appointments in a dynamic space and fantastic networking opportunities. The show has been very productive and informative for IHG. I look forward to next year’s event!

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      • Dennis Grunden
      • Global Luxury & Lifestyle Sales Director, InterContinental Hotels Group
    • I thought the event was very well organised with a great location. We loved the fact that there were very few cruise lines there especially as Seabourn is very much focussed on the luxury traveller so this worked for us. The quality of the delegates was excellent.

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      • Lynn Narraway
      • Managing Director for UK & Ireland, Seabourn
    • We consider the LGBTQ+ market vital to our hotel here in London. The opportunity to meet with international buyers/agents who specialise in this sector was a real plus. The networking helped re-establish friendships and created even more business opportunities in a great atmosphere. Well done, PROUD!

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      • Paula McColgan
      • Director of Sales & Marketing, The Principal London

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